Friday, July 13, 2018

5 Secrets to Success in Business



I often wonder what the secret to success is. Especially when it comes to business. Because, at the end of the day, we're all in this struggle. A rat race, if you will. Constantly fighting an uphill battle. Often, we feel frustrated. Sometimes, defeated. But, what if I told you that the secrets to success in business aren't as complicated as many make them out to be

Okay, coming from me, those words might not have the same impact. But, what if I told you that this information comes directly from two of the best salespeople on the planet? As a student of self-improvement, I've followed many of the world's most sought-after purveyors of success. Anthony Robbins, for one. He's definitely my hero. But, so is Zig Ziglar.
5 secrets

If the name zig zigler doesn't ring a bell, then you might have been hiding under a rock for the past few decades. He's touched the lives of over 250 million people around the planet. Sold millions of books. And most certainly created thousands of millionaires. Now, while Ziglar might no longer be among the living, his words most certainly live on.

1. Create something of real value

Harrington talks a lot about value. It's the cornerstone to success. If you stopped to think about it right now, the richest people in the world have created the most value. Hands down, it's crucial if you're looking to win. So why is value so important you ask?

2. Improve the lives of others

Not only should you deliver real value, but you should look for ways that you can improve the lives of others with whatever it is that you're peddling. Sure, you could sell anything to anyone for a brief period. But, if you're not improving the lives of consumers, you're really wasting your time.

3. Be authentic and transparent

No one likes a sleazeball. You can't sell anything. Don't be that guy (or girl) that people dread speaking to. The used car salesman. The underhanded low-balling greedy saleswoman. Don't be that person. Just don't. Instead, if you really want to succeed, Harrington says that you should be authentic and transparent.

4. Focus on positivity

While you shouldn't look to please everyone all the time, you should focus your thoughts on positivity. In other words, don't think negative thoughts. Yes, it's hard. But, it's necessary. If you begin to veer off to the realm of negativity, your entire life follows.

5. Follow the 80-20 Rule

The 80-20 Rule states that 80 percent of the results come from 20 percent of the efforts. In sales, this means that 80 percent of the sales come from 20 percent of the customers. It also means that, within the 20 percent of efforts, another 80-20 Rule applies. That translates to a very small amount of efforts leading to a very large amount of results.